povee

daily photo social app 1 month · 2026

my role

sole product designer mobile app & Play Market store presence

collaborated with

co-founder (product decisions, direction)

the context

Povee is a daily photo social app built around one idea: everyone gets the same word, everyone posts one photo, and you see how the people you actually care about interpreted it.

No endless scroll. No algorithm. No pressure to perform for strangers. Just one prompt, one shot, one feed of real moments from real friends.

I designed the entire product: all app screens, the camera and posting flow, profiles, the vibes system, and the Play Market store presence. Product decisions were made together with the co-founder, but all design was mine.

The app is currently in Play Market testing and launching soon.

the problem

Social photo apps have a content problem. They reward volume, polish, and performance. The result is feeds full of highlight reels, people posting for strangers, and a growing sense that nothing on there is real.

Gen Z especially is tired of it. They want something that feels like a group chat, not a stage.

Povee's answer was constraints. One word per day, one photo per person, one feed of people you chose to follow. The design had to make those constraints feel like a feature, not a limitation.

01. one word, one feed

Every day a new word drops for everyone at the same time. You open the app, see today's word, and take your shot. The countdown to the next word is always visible — it creates urgency without pressure.

The feed shows how your favs interpreted the same word. Not a ranked algorithm feed — just people you follow, one pov each, in order. Scrolling it feels like opening a group chat where everyone responded to the same question.

02. the camera

The in-app camera is built for quick captures. You pick a frame shape (heart, circle, star, triangle, and more), shoot or upload, and post. One take. The frame system adds a layer of creative expression without making it complicated.

03. profiles and social graph

Profiles show your pov history by word, plus the vibes you've received. The social model uses favs instead of followers — a more intentional connection than just following someone back.

04. vibes instead of likes

Instead of a single like button, users leave vibes: lol, real, wtf, 100, slay, wow, fire, gem, mood. Each one is a reaction, not a score. It shifts the feeling from performance to conversation.

outcome

Povee is going live on Play Market after a required two-week testing period with 12+ users. The design covers the full product from first open to daily habit, built around the idea that constraints make social media feel more human, not less.